ABOUT THE JOB
Greenpeace USA (GPUS) is hiring a Digital Strategist to be a key leader in Greenpeace USA’s online team. This will be a results-oriented position that will lead key areas of Greenpeace USA’s campaign projects and engagement strategy.
The Digital Strategist will deftly juggle responsive work (both global and domestic) and ongoing core work within the digital department. This person will identify opportunities, set ambitious goals for projects, collaborate with key stakeholders to advance the work, and task-manage team members to bring in new supporters, raise money, deepen engagement, and win campaign victories.
This is an exempt, full-time role based in either Washington, DC; San Francisco or Oakland, CA and will report to the Digital Director based in Oakland.
This role will:
- Serve as the digital lead for one or more of Greenpeace USA’s priority campaigns and work with the Senior Online Campaigns Manager to task content and technical development with online team members and others.
- Develop strategy and work plans for short-term responsive projects and longer-term projects that enhance Greenpeace USA’s ability to grow, fundraise, and engage our supporters.
- Global work: coordinate with Greenpeace communications hubs, digital team and other National and Regional Offices (NROs) to develop coordinated work plans and implement key pieces of global work.
- Domestic responsive work: Collaborate with leadership and peers to identify response opportunities outside of GPUS’ priority projects. The Senior Digital Project Coordinator will lead key pieces of this work, including leading response teams, developing strategy and materials, and coordinating with other NROs.
- Identify responsive projects that could be scaled into larger projects and collaborate with stakeholders to develop project proposals.
- Follow and test best practices and innovations for email, social media, mobile, web and online-offline mobilization.
- Task manage small, cross-functional teams for short-term or long-term projects.
- Make key decisions on project output, using expertise and insights from relevant team members or organizational stakeholders as well as testing and performance data.
- Develop mutually beneficial relationships within Greenpeace USA and with other NROs,GPI units and social movement allies.
- Perform other job-related duties as required and assigned by the Senior Online Campaigns Manager, Digital Director, and Program Engagement Director
Minimum requirements include:
- 4-5 years experience in public interest campaigning with environmental organizations preferred, but we are excited to welcome digital experts from other sectors and industries as well.
- 3-4 years experience in digital engagement with advocacy, political, or charitable organizations
- Minimum 2 years experience in project or people management with a strong track record of producing creative, successful output.
Additional include, but are not limited to:
- Expertise in digital engagement strategies and tactics including digital campaign planning, expertise in all relevant channels (email, social media, mobile, web), fundraising, and online-to-offline organizing
- Strong decision-making skills, able to make strategic calls for the project with awareness of the context in which it is operating both internally and externally
- Ability to balance multiple projects at once, including both short-term responsive work and long-term capacity-building work
- Keen judgment about what will work with key audiences, advance engagement goals, and organizational capacity.
- Strong project leadership and project planning skills to enable the delivery of projects to time, to budget and to deliver clear objectives;
- A belief in creating a ‘culture of feedback’
- Track record of developing creative campaign content that engages diverse communities and deepens relationships with existing supporters
- Excellent communication skills, including both written and public speaking skills;
- Excellent interpersonal skills, including willingness to facilitate conflict resolution and offer direct feedback
- Willingness to work outside normal business hours on occasion;
- Commitment to progressive values and peaceful direct action as a means to effect change
- Excellent spoken and written English; Fluency in Spanish desired
If you want to save the world from climate change and believe in environmental justice, please submit an application on our careers page. Applications will be review on a rolling basis and will conclude once we have found the best candidate.
Greenpeace is an Equal Opportunity Employer and does not discriminate on the basis of race, color, class, sex, gender, sexual orientation, disability, family/marital status, religion or other protected classes. We strongly encourage applications from marginalized communities. If you require assistance applying to this opportunity, please contact us.
Greenpeace USA values a healthy work-life balance and has flexible, family-friendly employment policies. Our competitive benefits package for full-time employees includes medical, dental, and vision coverage with low contributions from staff. We have options for pre-tax flexible spending accounts for medical and dependent care costs. Greenpeace employees enjoy generous 401K matching and time off for vacation, sick, personal, and parental leave. After five years, staff are eligible for a paid sabbatical. To encourage public transportation use and biking, we offer subsidies for staff who choose to bike or ride mass transit to work. Greenpeace is committed to the growth and development of staff and fostering a creative workplace culture. For more information, check out our benefits plan.
Only applicants eligible to work and live in the United States without any legal restrictions need to apply for this opportunity.
About Greenpeace USA
ABOUT GREENPEACEGreenpeace is a global, independent campaigning organization that uses peaceful protest and creative communication to expose global environmental problems and promote solutions that are essential to a green and peaceful future. For nearly fifty years, Greenpeace has fought to save the planet from the threat of global warming, destruction of ancient forests, deterioration of our oceans, and the threat of a nuclear disaster loom large. As an independent organization, Greenpeace does not accept funds from any corporations or government entities. Greenpeace is headquartered in the Netherlands, with offices all around the world in over fifty countries.