Digital Fundraising Manager

SUMMARY
Reports to: Digital Fundraising Director

Supervisory Responsibilities: Digital Fundraising Coordinators

FLSA Status: Exempt

The Digital Department is responsible for growing the EMILYs List online community, engaging that community in the critical work of electing Democratic pro-choice women to office, and raising significant funds online to support the work of EMILYs List.

The Digital Fundraising Manager plays a central role in executing EMILYs List’s digital fundraising program across email and SMS (broadcast and peer-to-peer), in close collaboration with the Digital Fundraising Director and the broader Digital Fundraising Team. This role is responsible for producing high-performing fundraising content, managing day-to-day workflow and calendars, leading testing and optimization efforts, and supervising Digital Fundraising Coordinators to ensure quality, consistency, and strong performance across channels.

At EMILYs List, you’ll be part of a dynamic team committed to electing Democratic pro-choice women up and down the ballot—and building the digital program that powers that mission.
Essential Job Functions
Produce and manage digital fundraising assets from start to finish, including drafting, editing, running approvals, building and QA’ing sends, segmentation, and testing across email and SMS;
Draft creative, timely, and inspiring fundraising copy that drives supporters to donate and strengthens long-term storytelling and donor engagement;
Manage the day-to-day email and SMS content calendar, ensuring strong pacing, clear ownership, and smooth cross-team coordination;
Help develop and execute short- and long-term testing plans (e.g., messaging, segmentation, creative format, landing page UX), analyze results, and apply learnings to improve performance;
Create and optimize donation and action landing pages, including copy, structure, and user flow, and partner with design/web/data teammates to improve conversion;
Support rapid response fundraising and communications moments, producing high-quality content quickly while maintaining accuracy and brand standards;
Work closely with internal partners (Campaigns, Development, Communications,, and others) to align digital fundraising with organizational messaging and electoral priorities;
Supervise and mentor Digital Fundraising Coordinators: assign work, manage deadlines, provide editing feedback and coaching, and support skill growth in fundraising writing and production;
Support the Digital Fundraising Director with program operations, including workflow planning, performance tracking, and coordination with consultants and vendors as needed;
Evening and weekend work will be expected on an as-needed basis, especially during key fundraising deadlines.
Perform other duties as assigned.
Qualifications
At least three years of professional digital fundraising or digital marketing experience, with significant experience writing and producing fundraising emails; political/campaign experience is preferred but not required;
Strong understanding of digital fundraising best practices, especially email fundraising; familiarity with SMS fundraising (broadcast and/or P2P) is strongly preferred;
Basic HTML knowledge, including comfort working in email and landing page HTML for formatting, links, images, and troubleshooting/QA;
Excellent writing and editing skills, with the ability to adapt voice and tone and maintain consistency under deadline;
Strong project management skills, including comfort juggling multiple projects, navigating approvals, and keeping calendars on track;
Ability to recognize news hooks and translate them into compelling fundraising narratives within the broader political landscape;
Strong communication, interpersonal, and relational skills, with a collaborative approach and a commitment to internal “customer service”;
Experience working with a CRM or mailer like Blue State Digital, EveryAction, ActionKit, or Salsa is preferred;
Candidates should be able to handle multiple projects at once, work well under deadlines, and understand that the internet and politics are not always a 9 to 6 kind of job.
Commitment and passion to elect Democratic pro-choice women, and a commitment to the diversity of our candidates, membership, partners, and staff.
The salary for this position is $70,000 – $79,100 and comes with a comprehensive benefits package. The starting pay for this position is equal to others at the same level throughout the organization. If you are selected for an interview, you will be contacted directly. No calls, please.

Our office is based in Washington, DC. This position is based in the DC office with a hybrid schedule requiring at least 3 days per week in office.

About EMILYs List
EMILYs List, the nation’s largest resource for women in politics, works to elect Democratic pro-choice women up and down the ballot and across the country with a goal of fighting for our rights and our communities. Over 40 years, EMILYs List has raised over $978 million to help Democratic women win competitive elections by recruiting and training candidates, supporting and helping build strong campaigns, researching the issues that impact women and families, running one of the most impactful independent expenditure operations for Democrats, and turning out women voters to the polls. Since our founding in 1985, we have helped elect the country’s first woman as vice president, 193 women to the House, 29 to the Senate, 22 governors, and over 1,600 women to state and local office. More than 40% of the candidates EMILYs List has helped elect to Congress have been women of color. Visit www.emilyslist.org for more information.

EMILYs List is an Equal Opportunity Employer that values a multicultural, diverse working environment. Applicants of diverse backgrounds are welcomed and encouraged to apply.

EMILYs List prohibits discrimination of employment, promotion, compensation, terms, conditions, or privileges of employment based on gender, disability, race, age, national origin, color, creed, sexual orientation, sex (including marital and parental status), gender identity and expression, religion, economic status, ethnic identity, veteran’s status, or any other basis prohibited by applicable law. The above statements are intended to describe the general nature and level of the work being performed by the person holding this position.  This is not an exhaustive list of all duties and responsibilities. EMILYs List reserves the right to amend and change responsibilities to meet organizational needs as necessary.